74 Karat - Business Models
New Business Options
The 74 Karat points the way in digital print, expanding the viable job spectrum for a raft of formats and materials and delivering an outstanding offset print quality.
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Practical Examples
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A 4c leaflet with 14 special inks
In conventional offset this would be impossible to justify due to costs, but it becomes possible with the 74 Karat in 4c - thanks to the extensive colour gamut and precise colour match.
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A brochure with deep black solids
In wet offset the surface is underlaid with cyan: the 74 Karat uses all three chromatic colours, which gives much greater depth. And no flashing of negative fonts!
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A short-run sample book
180 pages, 130 copies, printed on white polyester film - ideal for the 74 Karat.
